71% of consumers who are members of modern loyalty programs say membership is not only beneficial to their wallets, but a meaningful part of their relationship with a... read more →
Business owners and their customers can make a difference on the Tuesday after Thanksgiving known as #GivingTuesday. This international day of charitable giving falls on December 3rd... read more →
November is here and that means the holidays are coming. If you haven’t even begun to think about your strategy for December, it’s not too late! These... read more →
Ready or not, the holidays are coming. The good news for local businesses is, despite high competition from online and big box retailers, nearly 104 million shoppers visited... read more →
Fun fact: the first loyalty program in the US was established in the late 1700s, when American retailers gave customers copper coins that could be exchanged for future... read more →
It wasn’t so long ago that when you heard the term loyalty program, only airline and hotel points came to mind, and maybe the indubious restaurant punch card... read more →
You love your customers and we want them to love you, too! At Bespeak, our goal is engagement and delight at every step of the customer journey. A... read more →
What is customer engagement? Customer engagement is frequent attention to customer needs, offered in a relevant manner. Your messages not only draw their attention, but keep it.... read more →