"I'll tell you how easy it is for the customer...I've been installing the system at our stores, and while I was installing it, I had people behind me tapping their feet, waiting to sign in."

"I love it, my customers love it...it brought a lot of customers back into the store, and it's very simple to use."

"Our customers LOVE this program. They get excited every time they check in and they say “YAY, three more check-ins until I get a free cookie,” or “three more check-ins until I get a free latte!” They're very excited about it!"

"When we put this system in and watched what it did on the first day, we knew that everything they said was going to come true was going to happen...there's not an easier way to capture your consumers (and) build customer loyalty."

"It's been going great...It's been making more regular customers out of a non-regular business."

"It's very cost effective, and it's the way of the future."